Running the rebates in your state campaign

How to set up and run the rebates in your state campaign

Who should run the Rebates in Your State Campaign?

• Solar Installers who feel they have a rebate in their state that is a good incentive/opportunity for people to install solar, or start looking into solar

Key Campaign Components:

• Landing Page (6 hours)
• Thank You Page (2 hours)
• Ad Copy (2 hours)
• Facebook and Google Ads creative (3 hours)
• Email Nurture (5 hours)

Example Messaging:

• Did you know you can save up to <<$$$$>> with the <<state>> rebate? Talk to us today to find out if you are eligible
• Did you know you can save up to <<$$$$>> with the <<state>> rebate? Talk to us today for a quote

Expected lead types:

• Middle of funnel leads
• Possibly aware of rebates in state
• Good incentive to go solar if they have been thinking about it