Who should run the Rebates in Your State Campaign?
- Solar Installers who feel they have a rebate in their state that is a good incentive/opportunity for people to install solar, or start looking into solar
Key Campaign Components:
- Landing Page (6 hours)
- Thank You Page (2 hours)
- Ad Copy (2 hours)
- Facebook and Google Ads creative (3 hours)
- Email Nurture (5 hours)
Example Messaging:
- Did you know you can save up to <<$$$$>> with the <<state>> rebate? Talk to us today to find out if you are eligible
- Did you know you can save up to <<$$$$>> with the <<state>> rebate? Talk to us today for a quote
Expected lead types:
- Middle of funnel leads
- Possibly aware of rebates in state
- Good incentive to go solar if they have been thinking about it