Create a List based on CTA Clicks in HubSpot

  1. Navigate to Contacts > Lists
  2. Create a new Contact-based Active List
  3. Give your Active list a name:
  4. Set up your list filters.
    Search for Calls-to-action in the filter categories
  5. Select this and then select or search for the CTA you want to build the list on:
  6. Set the CTA status:
    For example:
    Contact has clicked this version of the CTA 
    Any version of the CTA
    (You can choose other versions if you are doing A/B or multivariate testing on your CTAs)
  7. Now close the editor and save your list.
  8. You now have a list of all contacts who have every clicked on that particular CTA.